Australia
The Definitive Ranking of Australia's Government Relations Firms
Influence500 tracks the leading government relations and lobbying firms in Australia.
Influence500 tracks the leading government relations and lobbying firms in Australia.
Your prospects can't verify your credibility, so they default to firms that can.
Get government-verified credibility that makes prospects choose you before the pitch.
43 firms already verified • Only 7 founding spots remaining at launch price
Sarah's firm had the track record. Three years of successful outcomes in healthcare policy. A team that understood the nuances of state and federal coordination better than anyone.
But the prospect went with a competitor. Not because they were better—because they were ranked.
"We found them on Influence500. Top 10 in healthcare. We felt confident they could deliver."
Sarah's firm wasn't even on the list. They never made it past the first consideration set.
The deal was lost before the conversation started.
When a prospect searches for lobbying firms, they find directories, rankings, and industry lists. Your website isn't in that initial research phase. You're not in the consideration set. By the time they talk to you, they've already decided who the 'credible' firms are—and you're not one of them.
You know you're good at what you do. Your clients see results. But prospects don't see your portfolio—they see competitor firms with third-party validation. You're competing against perception, not performance. It's exhausting to watch less experienced firms win deals because they 'looked more credible' in the initial search.
Influence500 pulls verified data directly from government lobbying registries. Your clients, revenue, policy wins—all validated by official sources. No self-reporting. No fabricated case studies. Just verified proof that prospects already trust. When they search for firms, you show up with third-party credibility they can't ignore.
Prospects arrive already convinced of your credibility. Discovery calls become strategy sessions. You stop defending your track record and start designing solutions. Closing cycles shrink because trust is pre-established. Your profile does the heavy lifting before you ever speak.
Six months from now, you're closing 30% more deals in your first conversation. Prospects reference your Influence500 ranking before you do. Your pipeline is full of qualified leads who already believe in your capabilities. You're not competing on price—you're competing on proven outcomes. And you're winning.
While you're invisible, here's what's happening:
High-value prospects choosing competitors
They find ranked firms first and never consider you
Longer sales cycles defending your credibility
Every call starts with proving yourself instead of solving problems
Price pressure from unverified competitors
You compete on cost because you can't prove superior value
Qualified leads going to less experienced firms
Your expertise doesn't matter if prospects can't verify it
Market share to firms with third-party validation
Perception beats performance when prospects can't tell the difference
Revenue from prospects who never found you
You're not in the initial search, so you're not in the deal
A prospect searches for healthcare lobbying firms. Your profile appears: Top 15 in Healthcare Policy. 47 verified clients. $2.3M in tracked revenue.
They click through. See your client list—real organizations, not vague "Fortune 500" claims. They see your policy wins, timestamped and verified. They see your team's experience, cross-referenced with public records.
Before they ever call you, they've decided you're credible.
The first conversation isn't about proving yourself. It's about how you'll work together. They already believe in your capabilities—now they're buying your approach.
That's the power of verified credibility.
Early adopters are already seeing results
43
Verified firms
1,200+
Government-verified clients
$127M
Tracked lobbying revenue
"We were skeptical about another directory. But prospects started mentioning our Influence500 ranking in discovery calls—unprompted. It's become part of our credibility story before we even start talking."
— Managing Director, Top 20 Public Affairs Firm
The difference in how prospects see you
Prospects search, find competitors first
You start every pitch proving credibility
Claims feel like marketing, not facts
Longer sales cycles, more objections
Competing on price because value is unclear
Lost to firms with third-party validation
Prospects find you in initial research phase
Credibility proven before first conversation
Government data validates every claim
Shorter cycles, qualified leads only
Competing on outcomes, premium pricing
Winning deals against larger competitors
Prospects trust third-party rankings more than your website
They always have. They always will. Self-promotion doesn't build trust—external validation does.
Government data is the most credible source in lobbying
It's official, public, and impossible to fabricate. No marketing claim can compete with that.
If prospects can't verify you, they assume you can't deliver
Fair or not, lack of third-party validation signals risk. They choose the safer option.
The first firm in the consideration set has a massive advantage
Initial research creates anchoring bias. If you're not in that first search, you're already behind.
Every day you wait, competitors are building this advantage
Founding members lock in premium placement. Later entrants compete for visibility.
Launch: November 17, 2025 • Early adopters get best rates + FREE Intelligence add-on
Nov 17 - Feb 17, 2026 • 30 spots only (10 per tier)
50% OFF + FREE Intelligence Add-on ($150/mo value)
1-9 clients
Save $250/mo vs standard
10-29 clients
Save $400/mo vs standard
30+ clients
Save $650/mo vs standard
Feb 17 - May 17, 2026 • 30 spots only (10 per tier)
25% OFF + FREE Intelligence Add-on ($150/mo value)
1-9 clients
Save $200/mo vs standard
10-29 clients
Save $275/mo vs standard
30+ clients
Save $400/mo vs standard
May 17, 2026+ • Unlimited availability
Month-to-month • Intelligence add-on optional
1-9 clients
10-29 clients
30+ clients
All plans: Cancel anytime • No long-term contracts • Tier automatically adjusts based on client count
Intelligence Add-on includes: Real-time competitor alerts, daily digest emails, custom keyword tracking, churn risk scoring, performance forecasting, market share predictions
43 firms have verified profiles. They're appearing in prospect searches. They're building credibility while you read this. Every day you wait, they pull further ahead.
Only 7 founding member spots remaining
Lock in 40% lifetime discount + premium placement in rankings
After founding cohort closes, standard pricing applies (60% more expensive)
Questions? See our methodology or explore verified firms
Everything you need to know about verified credibility
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